The New Key To Creating Information Products That Sell Even In Overcrowded, Highly-Competitive Markets By Jimmy D. Brown of “Small Reports Fortune”

I want you to add a new word to your business vocabulary –

The word is “specialization”.

A new age has dawned in information marketing. And it’s the age of “specialization”.

Before I explain how this will help you create information products that sell like crazy, let me give you a very brief history lesson.

(I promise, this won’t hurt a bit.

Information products online have evolved since I logged onto the Internet back in 1999…

1) THE SIMPLE AGE.

Times were simple back when I first came online. And so were the information products. Way back when, information products weren’t readily available online like they are today. If you could find ANY information on the topic you were interested in, you grabbed it.

2) THE SYSTEMATIC AGE.

As more and more people learned how to create and market information products online, a new era emerged: the “systematic” era. This was a time when huge information products were created with hundreds of pages. The idea was to create comprehensive courses on a particular topic.

3) THE SEPARATION AGE.

As “internet marketing” and other business-related markets became inundated with product offerings, the birth and rapid growth of “niche marketing” occurred. People began separating themselves from the crowd and focused on “tiny niche topics” of interest.

4) THE SPECIALIZATION AGE.

Again competition came – even in these small niches. While there is still money to be made by focusing on these tiny, untapped markets — the well is drying up at a fast rate. Now enters a new age … the “specialization” age of information marketing.

Which brings us to the lesson -

” There is a LOT of money to be made by creating small, 7-15
page reports on PRECISE topics.”

Most consumers would rather NOT sift through 100 pages of information to find out how to do something they are interested in, nor would they like to pay for 100 pages of information when they only need chapter 3.

With more and more products available on the market, consumers are getting pickier and pickier. They want what they want and only what they want.

Perhaps the biggest untapped information gold mine lies in this concept of creating small reports on precise topics.

* 17 Ways to Find New Affiliates Using Google.com
* How To Walk Off 7 Pounds in 7 Days
* 3 Ways To Get Your Next Vacation Free Of Charge
* The 15-Minute Guide To Stalling A Divorce
* Top 7 Ideas For Starting A Homeschool Support Group

Specialized information.

7-15 page reports that sell anywhere from $10-$100, depending upon the information.

And the benefits of writing these small reports are staggering -

1. You can write a small report in just a few hours of one day.

2. The profit per page ratio is astounding – 10 pages for $10 is a dollar per page per customer.

3. Small reports are MUCH easier to write than full-length courses.

4. There is a never-ending supply of topics for small reports.

5. You maximize the lifetime value of your customer. In other words, you can sell report after report to the SAME customer.

6. A series or collection of your small reports can be bundled into premium-priced courses over time.

7. When “hot topics” emerge (almost daily!) you can quickly crank out a small report to strike while the iron is hot.

8. When other marketers are seeing success with their products, you can create a complementary report to offer for sale as a supplement.

9. Many people can’t afford to buy (or refuse to buy) high-price courses – but virtually anyone can whip out $10-$15.

The list could go on and on.

I’ve been creating small reports for a long time. In fact, I make over $15,000 in PROFIT every month from just ONE of my sites.

I know this works.

And not just for me.

I had a customer recently email me to let me know he sold 420 copies of his VERY FIRST small report, during its first month.

So, what I want to convince you to do is this -

***TRY IT FOR YOURSELF****

Create a small 7-15 page report and begin selling it online and see what kind of results you see.

A new information age has dawned – the age of specialization!

Create your own “special” reports and get your piece of the pie.

…………………….
Jimmy D. Brown is the author of “Small Reports Fortune” – if you can write 7-15 page small reports, you can earn a living online working just a few hours each week from your home. Look for his EXCLUSIVE formula “Creating A Six-Figure Income With Small Reports” here.

P.S. Here’s a free report Jimmy wrote called 30 Writing Tips For Ebook Authors

P.P.S. Check out Jimmy’s Course On Using Reports To Sell Affiliate Products at http://www.markflavin.com/recommends/SmallReportFortunes
…………………….

Technorati Tags: Affiliate Marketing, ebook writing, jimmy d brown, niche reports, report writing

If you are looking to profit from an e-book that you wrote, you
need your e-book to sell. While this is common sense, it is can
sometimes be a little bit difficult to do. In today’s world of
online shopping, namely for e-books, you can have the best
product, but it won’t matter if consumers don’t know that it
exists. That is why it is extremely important that you market
your e-book to the general public, namely internet users. A
great way to do this is to create your own e-book affiliate
program.

Over the past few years, the popularity of affiliate programs
has increased. For that reason, there is a good chance that you
know exactly what an affiliate program is. If you do not know,
you should know that an affiliate program is a program that
rewards product developers or manufacturers, even e-book
authors, and the webmasters that choose to participate in the
programs. Essentially, the developer of a product decides that
they need assistance with selling their product; therefore, they
approach webmasters. Once an agreement is the made, the
webmaster will then post links, banners, or information on the
product being sold. In this case, that product could be your
own e-book.

When it comes getting started, there are many e-book authors who
have no idea how to start their own affiliate program. Your best
bet is to use the internet to do a little bit of research. While
what you find may seem a little bit overwhelming, starting your
own e-book affiliate program actually isn’t as hard as it
sounds. In fact, it is quite easy. One of the reasons for that
is because there are a number of companies that can offer you
assistance. In fact, these companies can do most, if not all, of
the work for you. One of these companies, that comes highly
rated and recommended, is ClickBank. ClickBank, which can be
found at www.clickbank.com not only helps you get your program
off the ground, but they also help you find affiliates and track
each sale that one of your affiliates made for you! In all
honesty, this is as easy as it comes.

As it was stated above, the webmasters who assist you with
selling your e-book, through an affiliate program, are known as
affiliates. These affiliates often display your links or
banners on their websites, to drive traffic to your site and
possibly increase your sales. There are a number of affiliate
hosting programs that will create banners and links for you,
but, for the most part, you have to make your own. When making
your banners, it is important that you make them clear,
attractive, and appealing. There are a number of software
programs and free online guides that can offer you assistance.
If you still find creating your own banners difficult, you may
want to seek professional assistance. This professional
assistance may come from a graphic designer or even a web
designer.

If you join an affiliate program, similar to the above mentioned
ClickBank, you might not necessarily get to handpick you
affiliates, but you should have some say in who gets selected to
advertise your products. It is advised that you create
guidelines for yourself. For instance, do you want your e-book
being advertised on a website that displays foul language or one
that could be considered offensive? If so, you are making the
wrong decision. For the best chance of success, you will want
your e-book to be associated with quality websites, not ones
that internet users consider to be “trash.”

The decision as to whether or not you want to start your own
e-book affiliate program is yours to make. However, it is
important to remember what an e-book affiliate program can do
for you. Getting your product and your name distributed across
the internet is just one of the many things that could happen.
Perhaps, the most important to note is the possibility for an
increase in sales. In fact, that increase is almost guaranteed.

Hey Guys,

I just purchased the rights to a great interview with Simon Leung an ex-google employee
who helped develop Adwords and I want to pass it on to you right way for free.

Simon left his job at Google and started his own Internet Marketing
business. He used Adwords to get over 5000 subscribers in just
10 days at just 6 cents a click.

Here is access to the interview where he talks about how
he did this:

1st Half of the Interview

2nd Half of the Interview

To our success,
Mark

No matter what type of email you send out, you’ll need a mailing list. The basic way to build a mailing list is by capturing name and email address information for everyone who buys or shows interest in your product.

An email list that YOU COLLECT YOURSELF is worth its weight in gold. This can be accomplished by using a list manager on your site such as Aweber. List managers also provide the HTML coding for the form on the Gateway pages. A list manager collects the email addresses that are gathered with the form. Thus, your email list is collected. This might take some time so there are methods to use until you get your own email list built.

One way to build a mailing list is to do ad swaps with other list owners. The way this works is, you (as company A) have an email list that you send newsletters to and another list owner (company B) has a list they send newsletters to. Company A and Company B place ads on one another’s mailing lists. Each of you is promoting the other’s list.

You can rent or buy targeted email lists. The list you develop using your own customers’ names is called your “house list.” Of course, when you’re first starting out, your house list is likely to be skimpy. To augment it, one way to go is rent or buy a mailing list. There are two ways to buy or rent a mailing list—approaching the company you want to rent from directly or using a list broker. Any company that emails information to its customers usually has a list manager, who handles inquiries and orders for the mailing list.

Another way to build an email list is to list your newsletter in all of the ezine directories such as:
http://www.ezinelisting.com/
http://www.jogena.com/ezine/ezinedata.htm

Please leave comments, list building tips & resources below.
Most valuable comment gets a free Mark Flavin Marketing T-Shirt!

Alright, so you don’t have any digital products to offer, you don’t have any tangible goods to sell, you don’t have any special skills you can lease out, you don’t have any useful resources you can offer…

All you have is a blog.

Yes, a blog!

An online journal which is originally meant to serve like a diary, only, it’s a diary that is published on the internet and every person in the world, from North America to Tibet, can have access to whatever you will publish on its pages.

Now the challenge: how can you earn by using your blog, and JUST your blog?

If your answer is you can’t, then you’re lacking faith, my friend.

The fact is, you can earn by using your blog, and JUST your blog. Furthermore, you are not limited to a single earning opportunity when it comes to this avenue. There are a lot of potentials that can be found in those little web logs which are actually simplified and highly efficient content management systems possessing an interconnectivity that will generate direct traffic and some features that promise prominence in search engine results.

Here are 5 earning opportunities you can consider to fully monetize your web log.

1. Sign up with www.clickbank.com . ClickBank is a well established affiliate network that boasts thousands of products you can choose from. Simply survey the selection of products appropriate for the subject of your blog, and acquire your affiliate link. Whenever you’re recommending something in your blog entries, mention the products you have chosen and hyperlink the same with your affiliate links. This will lead your readers to the affiliate programs’ sales pages. If they decide to buy, you’d earn a commission per sale you manage to refer. Pretty cool, isn’t it?

2. Now, you’re not limited to ClickBank alone. There are other affiliate programs out there which you can dig up with some searching magic. There are millions and millions of affiliate programs in the World Wide Web, and some of them even promise a commission rate of up to 80% of the selling price. Imagine that! Affiliate programs are amazing ways to earn some serious cash through your blog.

3. Want to promote books? Amazon.com likewise has an affiliate program that you can choose to enroll with. Simply select the books most appropriate for the subject of your blog, and garner the corresponding affiliate links. Or you can copy and paste a code from Amazon and implement it on your blog. This will display contextually relevant products on your blog which your readers will be able to see. Books are sure sellers. And though Amazon does offer a relatively low commission rate, you’re sure to sell a lot of books through your blog. Everyone loves books! And Amazon is the internet’s most reliable digital bookstore!

4. Enroll your blog with Google AdSense or other Pay Per Click (PPC) programs. This will allow the PPC programs to display contextually relevant ads to your blog. Every time a reader of yours would click on an ad, you’d receive a certain amount of money. Imagine how much you can earn if your blog is generating thousands of visitors per day!

5. Sell advertising space on your blog. Whether they’re banners or simple text links, you can command a hefty price for the valuable “real estate” on your blog. But first, you must strive to increase your readership, which can be measured by the volume of traffic you’d be able to receive per day. A daily traffic of 10,000 visitors will surely take you places!

For more tips on making money with your blog & driving traffic to it,
Visit Rob Benwell’s “Blogging To The Bank”

Resale rights are quite popular these days. They have become great alternatives to actually creating your own products. You won’t have to spend time, money and efforts in preparing some products to sell. And since these resale rights products will be sold to quite a number of people, the cost of purchasing the same can be kept at a minimum.

But not all resale rights products are built alike. Some are simply better than others. When you want to dabble in the potentially rewarding world of resale rights marketing, you have to consider some things in order to secure the best deal for your needs and expectations. Let’s take a look at the factors you have to look out for to guarantee success with resale rights offers.

* Be on the lookout for products with resale rights that are being offered fresh, meaning, they have never been sold anywhere else before. A lot of online marketers are interested with product creation alone. They’d rather leave the marketing aspect of the business to their customers. These people churn out products and sell the same with resale rights. It is how they do business. And since these products will be fresh, the market will respond to them quite well.

* Be on the lookout for products with resale rights that are still at the peak of their market life. These are products that are still experiencing good sales. The market has yet to be saturated with these items, and there is a lot of room for you to market the same to the aforementioned audience.

* Be on the lookout for products with resale rights that will be sold to a limited number of people. Remember, each purchaser of the resale rights to a particular product would be your competitor. You’d want to have as little competition as possible. A product with resale rights that is sold to 100 people would limit its profitability. A product that is sold to 20 or less people would be perfect, as there is enough room in any given market for all players to earn some profit.

* Be on the lookout for products that offer private label rights as well. Private label rights would allow you to alter the said works, and even name yourself as the author. Purchase two or more similar products with private label rights and you could mix and match their contents to come up with a totally new work that can be marketed as something fresh and innovative.

* If you’re on a tight budget, then try to find products with resale rights that are at the tail end of their shelf life. These products should be selling at bargain prices, given the fact that there is little room in the market to sell the same. How could you earn from them, then? Well, you could choose to offer them for free to attract the attention of potential leads for your other products. Or, you could offer a unique selling proposition and support the said product with a battalion of bonuses that cannot be found in other offers. This would make your package an irresistible option for your target audience. Or you may even use such products as bonuses to jack up the value of the other products you will be selling.

The bottom line is, with the right resale rights product, you could potentially earn substantial income. It’s just a matter of finding the most favorable deal for you, and with the tips we have discussed above, there is no doubt that you will be able to procure the best possible deal for your business.

Two things for you to check out today.

2. If you are interested in acquiring resale rights check out ==>> http://back-2-school-sale.com